Industry News

Vertical video has never been more popular. This is why.

And yet, since the introduction of the iPhone a decade ago, online videos have forced people to turn their phone 90 degrees to view horizontally. The motion even inspired the name and marketing for Verizon's go90, a video streaming app that launched in October 2015....

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Led By Korean Makers Smart TV Market Growing Rapidly

Cho Jin-young According to market research firm IHS Markit on December 26, smart TVs are expected to account for more than 60% of the global TV market this year. The ratio increased from 13% to 35.3% between 2011 and 2013 and then to 47% in 2016. The growth of the...

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2018: The Year Of Blockchain For Ad Industry?

Blockchain technology emerged in the advertising industry as sort of phenomenon in 2017. Companies like IBM and Microsoft are betting big on the technology that seems to be pumping new life into some of the more established players and retailers, such as Oracle and...

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Which Media M&A Dance Partners Will Hook Up In 2018?

In a year defined by deals — Disney-Fox, Discovery-Scripps, Sinclair-Tribune and AT&T’s government-interrupted merger with Time Warner — the biggest question for the media and entertainment sector entering 2018 is: Who’s next? With six major movie studios shrinking to...

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AT&T Intros New OTT Video Services

DALLAS -- Later this year AT&T plans to launch the ability for you to access and stream DIRECTV video services over a wired or wireless Internet connection from any provider and from virtually any device – smartphone, tablet, Smart TV, streaming media hardware or PC....

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YouTube moves closer to becoming a Netflix for millennials

https://youtu.be/sID8KluZ5Xo "A Trip to Unicorn Island," a feature-length documentary starring Lily Singh, is one of four exclusive titles premiering on YouTube Red on Feb. 10. Could it soon be time to YouTube and chill? The world’s biggest online video platform will...

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